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Dating App Jack’d To Remain Free Contrary To Recent Reports

Leading Gay Social App Woo-ing Urban Millennials with No-Charge Hook-Ups

NEW YORK Oct. 26 — Contrary to a recent Bloomberg report that dating apps are switching over to pay models, Jack’d, a popular hook-up app for gay urban millennials, says it will remain free.

“Our research continues to show that our targeted demographic does not pay for music, games, movies, or dating,” stated Phil Henricks, VP of Strategy and Business Development at Online Buddies, the parent company of Jack’d.  “They’ve been raised to expect that digital products are free and they don’t see any reason to start paying for them now.”

Jack’d’s path to monetization is through selling advertising to corporations eager to reach the hard-to-find gay, urban millennial.  “They’re a multi million dollar demographic”, Henricks said.  “While they’re not willing to purchase digital products, they have tremendous buying power and have no problem shelling out $5 on a cup of coffee or $200 on a pair of sneakers.”

Jackd-to-remain-free-about-magazine Dating App Jack’d To Remain Free Contrary To Recent ReportsMore than 60% of Jack’d’s revenue comes from Fortune 500 companies, clothing retailers, and the tourism industry, all of whom have run banners on the app in recent weeks.  “We see it as a win for everyone.  We attract the gay, urban millennials that our members want and our advertisers have a quick, easy way to reach them.” 

Nearly five million men around the world have joined Jack’d since its launch in 2010 and it consistently ranks among the top four gay social apps in both the App Store and Google Play.   67% of Jack’d members in the United States are between 18-26.  Nearly 60% are Black and Latino.

“Members appreciate that our free version offers many of the premium features they would have to pay for on competing apps,” Alon Rivel, Jack’d’s Brand Manager told us.

As for banners, Henricks says Jack’d members are not bothered by them, citing only 3% of members have opted to pay for Jack’d to avoid the banners.  “They understand that someone has to pay for the app.  As long as it’s not them, they don’t give it a second thought.” 

Visit http://www.jackdapp.com.

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Grindr Goes To The Chinese | Popular App Sells 60%

Grindr has sold 60% stake to China gaming company for $93 million

Beijing Kunlun Tech values app at $155 million

The popular gay app, Grindr has sold a 60% stake to Chinese online gaming company for $93 million.

The Shenzhen-listed company announced on January 11, 2016  it had bought 98,448,000 shares in New Grindr – giving the value of the six-year-old startup at $155 million.

The remaining shares will be held by founder Joel Simkhai and his employees.

The company emphasized that the deal still had to pass an antitrust review.

In the fiscal year 2014, New Grindr had revenue of $31.74 million – with profit of $13.74 million – 66% from its 10.5 million members in 196 countries.

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Straight Guys Reveal They’re Having A lot Of Gay Sex

by Joe Morgan

Straight guys are having a surprising amount of gay sex, according to the latest national survey.

Researchers have interviewed more than 9,000 men and women aged between 18 and 44 between 2011 and 2013. Americans were asked to talk about their sexual experiences, who they are attracted to and how they label their sexual orientation.

And guys who identify as straight are having quite a bit of gay sex.

The CDC learned 1.9% of men said they were gay and 2% were bisexual – up from 1.2% from the last survey.

However, 6.2% of men said they had engaged in either oral or anal sex with another guy.

So this means, at least 2.3% of men engaging in gay sex who say they are straight.

‘You do expect some differences,’ said Casey E. Copen, the lead author of the study. ‘For some people … they may or may not have had the experiences they’re contemplating, [especially] if they’re younger.’

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Invite Only Gay Dating App Launches

New dating app helps gay men avoid unwanted attention, time-wasters and fake profiles

For a long time gay apps ‘dating’ have been built for anonymity, instant access and faceless profiles. A new app wants to change gay dating in 2016 with an invitation-only, tight-knit community, in order to avoid catfishing, creeps and time wasters.

The new Hanky app, developed in response to growing concerns about the users of dating apps.

In order to join Hanky you need an invite code from a friend and validate your phone number, or sign up with your Facebook account. If you do not have an invite code at least three current members will have to vote you in.

“For a long time we’ve been fed up with the vibe of the other gay apps.” Jonas Cronfeld, co-founder of Hanky, stated.  “We wanted to duplicate the nice vibe we experience when being introduced to friends of our best friends. There’s always a dash of trust and an expectation that we’re somehow on the same page.”

Hanky already receives thousands of applications every day from around the world, but 8 out of 10 guys do not get in. Jonas says:

“We will probably never have 5 million members like some of these other apps because so many get turned away. But we’ll choose quality over quantity any day. Sure, big numbers are nice, but none of our competitors have got the actual experience right – something we will never compromise on. Our users are nicer and sexier.”

Hanky is currently available for iPhone. Android version coming in 2016.

For more information and download visit  http://www.Hanky.com .

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