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Style.wav, No. 1: LU/X

Style.wav is a recurring fashion and beauty multimedia column created by Stoo Gogo & Gin Martini. This first installment features LGBTQ synth-pop artist LU/X (Luis Cerda), styling by Gin Martini, and creative direction by Stoo Gogo. 

Inspired by the visuals created by local band Wild Moccasins with Dario Robleto for their exciting new record, Look Together, Stoo Gogo and Gin Martini travel with up-and-coming, LGBQT synth-pop artist Luis Cerda (artistically known as LU/X) on a fantastical journey towards finding the freedom within music and beyond.

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Photo by Stoo Gogo.

Stoo Gogo: What are your influences as a musician?

LU/X: My influences often vary. Growing up we didn’t have cable, so I just grew up listening to Mexican artists like Juan Gabriel or Gloria Trevi. It wasn’t until I got the internet when I found artists like Gaga and CHVRCHES, just to name a few. Around 18, is when I started to enjoy pop music. It would take me to a whole different world. I didn’t know why I connected with it, but it just felt right. But lately, most of my influences are 80s or synth-pop driven. CHVRCHES, M83, and Depeche Mode are my current favorites.

 

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Photo by Stoo Gogo.

How would you describe your style as an entertainer?

It’s a forever work in progress. Most of my style started with me accessorizing my insecurities with masks and face makeup. Now, I am venturing more into taking risks. If I could dress the music I’m working on now it would be colorful with elements of grunge. It’s all about freedom. Sometimes when I create new songs I imagine what I’m wearing.

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Photo by Stoo Gogo.

How do you view your queerness within your work?

I’m starting to use [queerness] as a way to educate people. Especially for people who are stuck in a close-minded realm. I feel I am there, but I want to show people what it means to be queer. A song I’m working on now called “Oh, the Moonlight” is inspired by being gay as fuck [and] dancing. It’s actually inspired by you, Stoo, when I watch you dance. I even have one song talking about an ex. It’s hella personal and it’s very straight-forward about what happened in that relationship.

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Photo by Stoo Gogo.

What are your plans with your music in 2018?

I definitely want to finally want to put it all out there. I’m sitting on so many songs right now. For me, I’m growing into this mentality of independence. Something about that makes me feel good. If people like it, heck yeah. If they don’t … heck ya. The vibe of the new music is about a good time on a Friday night. You know, like, when I go out to Barbarella. I get so much freedom going out, but a lot of people feel self conscious dancing at the club. And with this [project] you don’t have to.

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Photo by Stoo Gogo.

And now a little more from Stoo & Gin:

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GIN MARTINI is a fashion and beauty contributor for About Magazine. She is also behind the looks of some of your favorite local drag artists. Between Running Gin Martini DesignsGin Martini Music, and teaching the youth how to sew over at Workshop Houston, she has been the go-to-gal for Last Minute Style. From Pride Superstar winner 2015 to Face Award nominee for Fashion Design of the Year, Gin is here to give you the Inside look at queer fashion in Houston, Texas. Gin lives in and works from Houston, Texas.

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STOO GOGO is a fashion and beauty contributor for About Magazine. Though he is known as the other half of BLING ST. (a local Pop band that received billing as the #1 Houston Album of 2017 by the Houston Chronicle), Stoo has always utilized fashion as a tool within his creative and personal lives. By collaborating with Gin Martini, Stoo is ready to explore the fabulosity living in Houston. He lives in and works from Houston, Texas.

Addicted Brings ‘AD Fetish’ Summer Line to Retailers

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Menswear Line, AD Fetish by Addicted, Brings Summer Lovin’ into the Sex Dungeon

(NEW YORK CITY) – Ever since Olympic medallist and figure skater Adam Rippon showed up on the Oscars red carpet last month in an S&M inspired tuxedo that included a leather harness and bow tie, fetish has been everywhere! Now Addicted, the popular men’s wear line, is luring guys even deeper into the forbidden subculture with AD Fetish, their edgy collection of kink wear. The collection features stylish tank tops, jock straps, harnesses, singlets, lingerie, leather items and even cock rings, finely and meticulously crafted by Addicted’s superior artisan team. “Customers were craving a harder line of gear that re-imagined the Addicted brand for the S&M scene,” explains founder Eduardo Suner. “Our AD Fetish collection blends fashion with erotica. It offers the same quality, fit and comfort found in our popular sports collection, but as the new summer campaign depicts, takes the fun into the dark, steamy depths of the sex dungeon.”

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Photo by Leonardo Corredor

“The gear doesn’t just look good, it feels good,” continues Nir Zilberman, the brand’s USA agent. “The leather is softer than traditional fetish gear. Shirts and pants are tailored to fit every body shape perfectly. And while traditional fetish wear breaks or rips quickly, AD Fetish is built to last, even through the roughest play.”

“The team has had fun experimenting with materials such as rubber, leather, and transparencies for these latest creations,” says designer Carmen Monforte. “We were also careful to keep in mind the significance a particular color has to the community and the very specific message it delivers,” she adds. Traditionally, colors have been used to depict a guy’s sexual preference from blue meaning DTF to red, a more aggressive DTF, and yellow (DTF with water).

AD Fetish is the first fetish line from Addicted, the popular men’s wear company. Since 2009, the brand has been dedicated to the design, manufacturing and sale of men’s underwear, swimwear, and sportswear. It was founded by Eduardo Suner, also the founder of ES Collection, and has distinguished itself by setting trends and pushing the envelope in stylish, sexy and very wearable men’s fashion.

The AD Fetish collection is sold directly at www.adfetish.com, as well as at select retail partners worldwide.

School of Fabulosity: Serena Williams

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Serena Williams — the Black girl magic expert and tennis pro — has made some bold choices on the court at the 2018 US Open, and critics have been … well … critical. But what if the tutu and catsuit were about more than just fashion? And so what if they weren’t?

What I love about expressing fabulosity is challenging the norms of what should be worn on my body. I receive verbal harassment and laughs as if my total purpose of dressing up was to cause a commotion. My fashion choices (along with creating music) are the colors I use to paint my world. And although people in this world try to bring me down for showcasing my truth proudly, I stay in the game. Another perfect example of this concept was embodied through Serena Williams’ uniforms designed by Nike and Virgil Abloh worn in the US Open this year.

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Photo by Clive Brunskill/Getty Images

Granted, I have never sat down and watched a full tennis match, but have seen multiple clips of Serena serving superhuman powers and looks on the court. And this year, Williams has reached an apex of style and power. When Serena wore her catsuit to the first match, she mentioned how she “felt like a warrior princess” in her Black Panther-inspired look, which was received with negative responses causing it to be banned because the uniform did not “respect the game”. But did they know she was wearing that suit for blood circulation? Were misogyny and racism behind that decision to ban the catsuit? This isn’t the first instance of Serena being “disrespectful” in the game.

In the early ’90s, Serena and her sister, Venus, received criticism for sporting beaded braids on the court, while other competitors (primarily white) wore ponytails. They continued to make bold choices with their hairstyles and uniforms — reinforcing the importance of presenting black style in their arena. Along with negative feedback for effervescent style choices, Serena Williams has been drug tested five times, according to the U.S. Anti-Doping Agency (versus her sister being tested twice). She has even taken to Twitter saying, “…and it’s that time of the day to get “randomly” drug tested and only test Serena. Out of all the players it’s been proven I’m the on getting tested the most. Discrimination? I think so.” But what’s so cool about Serena is that she still pursues this career. She stays with the mantra of doing whatever it takes to have a clean sport.

Screen-Shot-2018-09-07-at-10.57.28-AM School of Fabulosity: Serena WilliamsI really don’t know the full intentions (although they seem quite obvious) of the catsuit being banned, but Serena instead continues to answer with class and magic. The next couple of matches Serena was seen wearing tutus in black and light violet. Although the looks were more “gender appropriate”, Serena still made a statement by bringing more glitter to the game. As someone that walks this earth like a runway in the daytime, I felt an instant connection with the controversy around the catsuit. As fabulous people, our bodies are continuously policed and causing us to fear for our lives because our truth offends people who are scared to live theirs. Serena could continue responding with angry tweets and calling out the game for their blatant prejudice, but she has decided to twirl on her haters with style and extraordinary determination to be a strong voice for black girls and female athletes around the world.

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Photo by Julian Finney/Getty Images

Addicted Sportswear Launches Spring Collection

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Addicted Sportswear Launches The Spring Season of Love with its ‘Lust’ Collection

In celebration of the spring season of love, Addicted, the naughty little sister brand of ES Collection,  has unveiled its “Lust” underwear collection.    “This season’s underwear collection is highly sensual and sexual but with a sense of humor,” explains the collections’ founder, Ed Suner.  “It’s sassy, jovial, and ironic but also fresh, sporty and stylish.”  The “Lust” collection features tight-fitting briefs in fire-y flames, neon leopard and superhero prints, emblazoned with tongue-in-cheek sayings like “Horny,” “Love Me Hard,” “Ready to Milk” and “High Class Hooker.”
“‘Lust’ offers the quality, fit and comfort Addicted has become famous for,” continues designer Carmen Monforte.   “All gear is designed with fashionable gay men in mind.  They are intended for guys who feel good about themselves, are comfortable with their bodies and are daring enough to be overtly racy.”
As always, all garments in the collection are finely and meticulously crafted by Addicted’s superior artisan team.  “As a men’s fashion label, materials and craftsmanship are top priority,” Monforte confirms.  “More time is put into the sewing of each garment so that they are built to last, even through the roughest play.  They are tailored to fit every body type perfectly.”
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“They’re also interchangeable,”  adds Nir Zilberman, the brand’s USA agent.  “They’re perfectly suited to be worn on the field and in the bed.  Who says sports briefs can’t be sexy too?”
The pictorial campaign, directed by the renowned photographer Leonardo Corredor, captures the steamy side of Addicted’s “Lust” collection.  The provocative images have  been a big hit on the brand’s social media.
Addicted is the sister line from Addicted, the popular men’s athletic wear company. Since  2009, the brand has been dedicated to the design, manufacturing and sale of men’s underwear, swimwear, and sportswear.  It was founded by Eduardo Suner, also the founder of ES Collection, and has distinguished itself by setting trends and pushing the envelope in stylish, sexy and very wearable men’s fashion.  
Addicted’s “Lust” collection is sold directly at addicted.es,  as well as at select retail partners worldwide.