Style.wav, No. 1: LU/X
Style.wav is a recurring fashion and beauty multimedia column created by Stoo Gogo & Gin Martini. This first installment features LGBTQ synth-pop artist LU/X (Luis Cerda), styling by Gin Martini, and creative direction by Stoo Gogo.
Inspired by the visuals created by local band Wild Moccasins with Dario Robleto for their exciting new record, Look Together, Stoo Gogo and Gin Martini travel with up-and-coming, LGBQT synth-pop artist Luis Cerda (artistically known as LU/X) on a fantastical journey towards finding the freedom within music and beyond.
Stoo Gogo: What are your influences as a musician?
LU/X: My influences often vary. Growing up we didn’t have cable, so I just grew up listening to Mexican artists like Juan Gabriel or Gloria Trevi. It wasn’t until I got the internet when I found artists like Gaga and CHVRCHES, just to name a few. Around 18, is when I started to enjoy pop music. It would take me to a whole different world. I didn’t know why I connected with it, but it just felt right. But lately, most of my influences are 80s or synth-pop driven. CHVRCHES, M83, and Depeche Mode are my current favorites.
How would you describe your style as an entertainer?
It’s a forever work in progress. Most of my style started with me accessorizing my insecurities with masks and face makeup. Now, I am venturing more into taking risks. If I could dress the music I’m working on now it would be colorful with elements of grunge. It’s all about freedom. Sometimes when I create new songs I imagine what I’m wearing.
How do you view your queerness within your work?
I’m starting to use [queerness] as a way to educate people. Especially for people who are stuck in a close-minded realm. I feel I am there, but I want to show people what it means to be queer. A song I’m working on now called “Oh, the Moonlight” is inspired by being gay as fuck [and] dancing. It’s actually inspired by you, Stoo, when I watch you dance. I even have one song talking about an ex. It’s hella personal and it’s very straight-forward about what happened in that relationship.
What are your plans with your music in 2018?
I definitely want to finally want to put it all out there. I’m sitting on so many songs right now. For me, I’m growing into this mentality of independence. Something about that makes me feel good. If people like it, heck yeah. If they don’t … heck ya. The vibe of the new music is about a good time on a Friday night. You know, like, when I go out to Barbarella. I get so much freedom going out, but a lot of people feel self conscious dancing at the club. And with this [project] you don’t have to.
And now a little more from Stoo & Gin:
GIN MARTINI is a fashion and beauty contributor for About Magazine. She is also behind the looks of some of your favorite local drag artists. Between Running Gin Martini Designs, Gin Martini Music, and teaching the youth how to sew over at Workshop Houston, she has been the go-to-gal for Last Minute Style. From Pride Superstar winner 2015 to Face Award nominee for Fashion Design of the Year, Gin is here to give you the Inside look at queer fashion in Houston, Texas. Gin lives in and works from Houston, Texas.
STOO GOGO is a fashion and beauty contributor for About Magazine. Though he is known as the other half of BLING ST. (a local Pop band that received billing as the #1 Houston Album of 2017 by the Houston Chronicle), Stoo has always utilized fashion as a tool within his creative and personal lives. By collaborating with Gin Martini, Stoo is ready to explore the fabulosity living in Houston. He lives in and works from Houston, Texas.